Socio-Cultural Transformation of Saudi Arabia Under the Leadership of Muhammad Bin Salman
DOI:
https://doi.org/10.54099/ijibmr.v5i2.1411Keywords:
Mohammed bin Salman, Saudi Arabia, Vision 2030, socio-cultural reforms, modernization, social conservatism.Abstract
Purpose – This study aims to examine the purposes and implications of socio-political changes and cultural dynamics in Saudi Arabia under the de facto leadership of Mohammed bin Salman (MBS), particularly through the Vision 2030 reform agenda. The study explores how Vision 2030 reflects the tensions between modernization efforts and enduring political-cultural conservatism within Saudi society. Methodology – Using a qualitative exploratory approach and a descriptive-analytical strategy, the research draws on foreign policy theories by James N. Rosenau and Marijke Breuning to analyze how domestic reform is shaped by both internal dynamics and global pressures. Data were collected through a literature review of credible secondary sources, including official documents, public statements, and academic publications, and analyzed thematically through coding and contextual interpretation. Findings – The study finds that while Vision 2030 promotes social liberalization and national identity reconstruction, the reform process remains tightly governed by political authority and religious conservatism, revealing a sustained tension between progressive change and authoritarian continuity. Conclusion – These developments suggest that the reforms under MBS represent not a democratic transition, but a calculated modernization project that preserves state control while signaling change. Contribution/Novelty – This paper offers a critical perspective on Saudi Arabia's reform era, arguing that Vision 2030 operates as an ideological and hegemonic project, and provides insights into how culture becomes a contested space in authoritarian modernization processes.
References
Abdurrohman, M. A., Ahrori, M. H., & Pangastuti, R. (2023). Ulama dan Politik di Arab Saudi: Dilema Konservatisme dan Modernitas: Tantangan Terkini bagi Ulama dan Politik di Arab Saudi. AL-MIKRAJ Jurnal Studi Islam Dan Humaniora (E-ISSN 2745-4584), 4(1), 768–778.
Adriansah, A. (2021). Peran Politik Muhammad bin Salman dalam modernisasi menuju visi 2030 arab saudi. Fakultas Syariah dan Hukum UIN Syarif Hidayatullah Jakarta.
Akbar, F., & Rasyidah, R. (2024). Saudi Vision 2030: Upaya Nation Branding Arab Saudi via Saudi Pro League 2019-2023. Global and Policy Journal of International Relations, 12(01).
Al-Ghamdi, N. (2020). The challenges and opportunities faced by Saudi Arabian women leaders in education during a period of rapid change in the Eastern Region of Saudi Arabia. Ph. D. thesis, Western Sydney University.
Al-Rasheed, M. (2018). Salman’s legacy: the dilemmas of a new era in Saudi Arabia. Oxford University Press.
ALFARISI, K. (2023). Strategi Diplomasi Publik Arab Saudi Untuk Meningkatkan Pariwisata Dalam Meminimalisir Ketergantungan Ekspor Minyak Bagi Pendapatan Negara Periode 2020–2021.
Alhussein, E. (2023). Saudi Arabias centralized political structure: prospects and challenges. Handbook of Middle East Politics, 144–157.
Arrazi, M. (2024). Kesalapahaman Konsep Hakimiyah dalam Memahami Makna dari Alquran Tentang Konsep Kedaulatan dan Legitimasi Pemerintah dalam Tata Negara Islam. MADANIA Jurnal Hukum Pidana Dan Ketatanegaraan Islam, 14(1), 45–57.
Breunig, C., & Koski, C. (2018). Interest groups and policy volatility. Governance, 31(2), 279–297.
Breuning, M. (2007). Foreign policy analysis: A comparative introduction. Springer.
Ehsan, A. (2023). Intersection of Modern Feminism and Islamic Societies: Evolving Perspectives, Debates, and Societal Impacts. Al-Salihat (Journal of Women, Society, and Religion), 2(01), 30–39.
Farag, A. A. (2019). The story of NEOM city: Opportunities and challenges. New Cities and Community Extensions in Egypt and the Middle East: Visions and Challenges, 35–49.
Gilbert, K. (2023). A Tale of Two National Visions: Re-Imagining Saudi Arabia Through KAEC and NEOM.
Hatami, D. (2024). Imaginary futures: an analysis of the future smart city through THE LINE. University of British Columbia.
Ismail, M., Baig, A., & Batool, Y. (2022). THE KINGDOM OF SAUDI ARAB: A CASE STUDY OF MUHAMMAD BIN SELMAN’S (MBS) VISION 2030. Pakistan Journal of International Affairs, 5(2).
Koç, M. A. (2019). Interpretation of the rise of the crown prince Muhammad bin Salman and Saudi Foreign Policy According to the barakah circle theory. Journal of Islamicjerusalem Studies, 19(2), 165–180.
Mas’ Odi, M. O. (2020). Wahhabisme Vis-à-vis Reformasi Arab Saudi: MBS, Agensi, Moderasi, dan Diversifikasi Ekonomi. Al-Irfan, 3(1), 52–76.
Mihoubi, F. (2025). The Impact of the National Transformation Program and Vision 2030 on Public Governance in the Kingdom of Saudi Arabia. مجلة الحقوق والحريات, 13(1), 593–611.
Putri, M. S., Windiani, R., & Paramasatya, S. (2021). Liberalisasi Ekonomi Arab Saudi dalam Saudi Vision 2030. Journal of International Relations Diponegoro, 7(3), 123–130.
Rafique, S., & Butt, K. M. (2021). Muhammad Bin Salman’s Vision 2030: Strategy of the Kingdom in the Facade of Modernization. J. Pol. Stud., 28, 41.
Rahman, S., Hum, S., & Tengah, K. K. T. (2019). Arab Saudi Baru: Visi 2030, Reformasi Dan Wahabisme. Yogyakarta: UIN Sunan Kalijaga.
Ramadhan, M. G. (2024). Amplifikasi Perekonomian Arab Saudi Pada Bidang Industri Hiburan dan Pariwisata Melalui Gagasan Arab Vision 2030. Universitas Islam Indonesia.
Rosenau, J. N. (1997). Along the domestic-foreign frontier: Exploring governance in a turbulent world (Issue 53). Cambridge University Press.
Rosenau, J. N. (2000). The governance of fragmegration: Neither a world republic nor a global interstate system. Studia Diplomatica, 15–39.
Rosenau, J. N. (2006). The Study of World Politics: volume 1: theoretical and methodological challenges. Routledge.
Rosenau, J. N. (2018). Turbulence in world politics: A theory of change and continuity.
Rosida, A. (2018). Wacana Modernisasi Dalam Tantangan Peradaban, Peran Perempuan Sebagai Tonggak Sejarah Arab Saudi. Palita: Journal of Social Religion Research, 3(1), 81–96.
Sadewa, M. B. (2024). PENGARUH PENERAPAN “SAUDI VISION 2030” TERHADAP PERUBAHAN SOSIAL POLITIK DI ARAB SAUDI. Universitas Muhammadiyah Malang.
Saputra, B. A., & Rodiah, I. (2025). Ketidaksetaraan Gender, Wahabisme Dan Visi Saudi 2030: Kritik Feminisme Postkolonial Melawan Ketidakadilan Di Arab Saudi. Abdurrauf Law and Sharia, 2(1), 88–111.
Sholihah, N., Ummah, A. K., Wargadinata, W., & Jannah, H. (2023). Transformation of the roles of Saudi Arabian women post-implementation of the" Saudi Vision 2030" in the perspective of modernism. Jurnal CMES, 16(2), 201–210.
Sinaga, E. (2025). Strategi Ekonomi Arab Saudi Dalam Mewujudkan Rewarding Opportunities Pada Saudi Vision 2030. Global Insights Journal: Jurnal Mahasiswa Hubungan Internasional, 2(1).
Sirri, L. (2024). From theory to action: a Saudi Arabian case study of feminist academic activism against state oppression. Societies, 14(3), 31.
Thompson, M. C. (2014). Saudi Arabia and the Path to Political Change.
Uniacke, R. (2021). Authoritarianism in the information age: state branding, depoliticizing and ‘de-civilizing’of online civil society in Saudi Arabia and the United Arab Emirates. British Journal of Middle Eastern Studies, 48(5), 979–999.
Zahran, M. M. (2019). Women In Religious Discourse After Mohamed Bin Salman Rise To Power: An Analytical Discription Of The Official Online Islamic Discourse In Saudi Arabia.
Zulifan, M. Z. (2024). Moderasi Islam, Salafisme, dan Reformasi Kerajaan Arab Saudi oleh Muhammad Bin Salman. Nady Al-Adab: Jurnal Bahasa Arab, 21(2), 15–41.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Nadia Azahra Hidayat, Yon Machmudi, Izdiyan Muttaqin

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Copyright
Copyright aims to protect the specific way the article has been written to describe an experiment and the results. S International Journal of Islamic Business and Management Review is committed to its authors to protect and defend their work and their reputation and takes allegations of infringement, plagiarism, ethical disputes, and fraud very seriously. Automotive Experiences is published under the terms of the Attribution-NonCommercial 4.0 International (CC BY-NC 4.0). Authors retain copyright and grant the journal right of first publication (online and print) with the work simultaneously. We use the restrictive license (non-commercial) as follows:
License
License to Publish
The non-commercial use of the article will be governed by the Attribution-NonCommercial 4.0 International (CC BY-NC 4.0). The author hereby grants International Journal of Islamic Business and Management Review an exclusive publishing and distribution license in the manuscript include tables, illustrations or other material submitted for publication as part of the manuscript (the “Articleâ€) in print, electronic and all other media (whether now known or later developed), in any form, in all languages, throughout the world, for the full term of copyright, and the right to license others to do the same, effective when the article is accepted for publication. This license includes the right to enforce the rights granted hereunder against third parties.
Author's Warranties
The author warrants that the article is original, written by stated author/s, has not been published before, contains no unlawful statements, does not infringe the rights of others, is subject to copyright that is vested exclusively in the author and free of any third party rights, and that any necessary written permissions to quote from other sources have been obtained by the author(s).
User Rights
Under the Creative Commons Attribution-Non Commercial 4.0 International (CC BY-NC 4.0) license, the author(s) and users are free to share (copy and redistribute the material in any medium or format) and adapt (remix, transform, and build upon the material). Users must give appropriate credit, provide a link to the license, and indicate if changes were made.
Rights of Authors
Authors retain the following rights:
- Copyright, and other proprietary rights relating to the article, such as patent rights,
- The right to use the substance of the article in future own works, including lectures and books,
- The right to reproduce the article for own purposes, provided the copies are not offered for sale, and
- The right to self-archive the article.
Co-Authorship
If the article was prepared jointly with other authors, the signatory of this form warrants that he/she has been authorized by all co-authors to sign this agreement on their behalf, and agrees to inform his/her co-authors of the terms of this agreement.
Royalties
This agreement entitles the author to no royalties or other fees. To such extent as legally permissible, the author waives his or her right to collect royalties relative to the article in respect of any use of the article by International Journal of Islamic Business and Management Reviews or its sublicensee.
Miscellaneous
International Journal of Islamic Business and Management Review will publish the article (or have it published) in the Journal if the article’s editorial process is successfully completed and International Journal of Islamic Business and Management Review or its sublicensee has become obligated to have the article published. International Journal of Islamic Business and Management Review may conform the article to a style of punctuation, spelling, capitalization, and usage that it deems appropriate.

